Welcome to WORK OF ART - hosted by Rachel Bell (aka - me).

I teach the art, science, and magic of building a personal brand that allows you to get paid for who you are, not just what you do.

I’ve built an $8M brand using my creativity and imagination — along with the principles of influence, magnetism, and marketing.

In this podcast, I’ll show you how you can do the same thing.

Let’s make your brand - and life - into a work of art. xx

1 - I'm ACTUALLY back this time....bitches

1 - I'm ACTUALLY back this time....bitches

Rachel Bell

If the title feels aggressive, good—I'm actually back, bitches, and I missed the living sh*t out of this. It’s 2026, and we are officially done with the era where work equals suffering; the only sane option left is to turn your business into a masterpiece. In this episode, I’m pulling back the curtain on my radical healing journey, why I killed "Payday with Rayray" to launch Work of Art, and how you can survive the current "trust recession" by treating your brand like world-building. Buckle in, because I’m about to show you how to resurrect your inner artist and get paid for your creative genius before I peace out for motherhood (yep, there’s a baby bump involved).

"Everyone deserves to get paid for their zone of genius. They deserve to get paid for what comes easiest to them."

Here’s a glance at what you’ll hear from me in this episode:  

  • The Rebrand: Why I shifted from "Payday" to "Work of Art" and why treating your business like an art project is the secret to longevity.

  • The "Trust Recession": Why buyers are skeptical, why connection is the only currency that matters in 2026, and how to build it through a screen.

  • World Building: How to view your personal brand like a fantasy novel (think Harry Potter) to create a community that people never want to leave.

  • The Root System: Why most people fail at branding by focusing on the fruit (money/content) instead of the roots (who you intrinsically are).

  • The Big Announcement: The details on my pregnancy, my upcoming RETIREMENT, and why this is your last chance to work with me.

Timestamps:

  • 00:00 - Introduction

  • 00:53 - Aggressively returning to the podcast and the table flip of 2023.

  • 03:42 - Why work can be your heaven or your hell, and choosing to make it art.

  • 09:00 - Resurrecting your inner artist

  • 14:50 - The irony of my financial success

  • 18:24 - The Trust Recession: Why shortcuts are destroying influence and how connection saves it.

  • 21:25 - Personal Branding as World Building: Creating a universe for your community.

  • 23:50 - Creator Catalyst: The mastermind for the face of the business.

  • 27:55 - The Plot Twist: I’m pregnant, expecting in May, and retiring (again).

Links:

"We kill our inner children through criticizing, through suppressing, through consuming instead of creating.”

2 - Your Personal Brand Playbook of 2026

2 - Your Personal Brand Playbook of 2026
74 - I’M BACK BITCHES. (ft. Jessica Benstock)

74 - I’M BACK BITCHES. (ft. Jessica Benstock)

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